What made the Dutch Offerte.cc name no longer enough as the lead?
How DoneQuote changed, before and after.
DoneQuote went from Offerte.cc to a name that lands without a Dutch explanation
Dutch Offerte.cc name and hero DoneQuote: from lead to deal
donequote.com
Loading both captures…
Use arrow keys to compare. Home shows before; End shows after.Before & afterDrag to compare
01 / What changed
DoneQuote went from Offerte.cc to a name that lands without a Dutch explanation
The marketing homepage moved from Offerte.cc with the Dutch hero “Jij beschrijft je opdracht. AI schrijft de offerte.” orange Probeer het nu gratis / Bekijk een demo CTAs, and an offerte product preview, to DoneQuote.com with the English hero “From lead to deal. Your quotes on autopilot.” Start for free / See a demo CTAs, and an English quote editor preview. The brand mark moves from Offerte.cc to DoneQuote.
BeforeDutch Offerte.cc name and hero
AfterDoneQuote: from lead to deal
Before is an April 13, 2026 archive capture of offerte.cc. After is the live donequote.com site observed September 24, 2026. These dates bound the visible marketing change, not the exact rename. donequote.com had no Wayback captures at review time. A September 2026 WIP todo about a US ad landing rewrite is a later, smaller pass and is not this pair. The founder has not confirmed why this exact live hero wording was chosen or whether the rename improved results.
Name the product so English speakers get it.
Wes publicly wrote about renaming Offerte.cc to DoneQuote after blank stares at the Dutch name, and explained DoneQuote as both done with quoting and a done quote ready to send. Our reading: the later homepage leads with DoneQuote and an English from-lead-to-deal promise instead of the Dutch Offerte.cc hero. The founder has not confirmed why this exact hero was chosen.
BeforeLead with a Dutch product name.
The page presents Offerte.cc and asks visitors to describe a job so AI can write the offerte.
AfterLead with DoneQuote in English.
The page names DoneQuote and promises quotes on autopilot from lead to deal.
What Wes said publiclyWes Oudshoorn · Founder, DoneQuote
Jul 14, 2026
DoneQuote is two things at once: you're done with quoting (as in, it handles the work) and you've got a done quote ready to send.
Verified from the public blog post on September 24, 2026 (published July 14, 2026). It describes the Offerte.cc to DoneQuote rename and meaning. It does not timestamp the live hero wording or prove business impact.
Read the announcementWhat happened after the change?
THE OPEN QUESTION
Did renaming Offerte.cc to DoneQuote change who understood the product, who signed up, or whether they stayed?
We need Wes’s perspective to connect this change to the results.We don’t have the results yet.
What would you ask Wes?
Go deeper into this decision. Ask the maker, or share this page with your audience.
About: What changed
Q&A · THE CONVERSATION
Ask Wes about this change.
The story does not have to end here. What would help you learn from this decision?
Questions for WesFounder, DoneQuote · No replies here yet
Questions
3Why present DoneQuote as from lead to deal on the marketing page instead of leading with offerte language?
What signal would tell you this rename worked?